Challenge: Gastronomous is an industry-leading automation firm focused on transforming the food service perspective by pioneering a network of interconnected smart appliances, culminating in fully autonomous kitchens. They came to FBIC for help in evaluating the grilling performance of their novel “ChronoGrill” in comparison to other competitive grills. Solution: For this project, key quality and sensory parameters were measured and evaluated by the research team … Continue reading Gastronomous »
HiGarden International Inc. (HiGarden) is a company focused on modelling structures around nature that benefit people and the environment. These structures involve indoor food production systems, including hydroponic, aquaponic, and vertical farming. Through the function of these systems, HiGarden has created a novel bioproduct that has the potential to be rich in fertility and microbial activity. If so, this bioproduct could be used both in … Continue reading HiGarden International Inc. »
CHALLENGE: Pepper North is a Canadian hot sauce company, who has secured distribution in all major grocers in Canada, being listed in 50% of grocery stores across Canada. Finding success as an early entrant to the now explosive hot sauce market with a boost from being featured on the YouTube Series Hot Ones. This market has had explosive growth, but with that has also seen … Continue reading Pepper North Artisan Foods »
CHALLENGE: St. Brigid’s Creamery has a distribution network, and direct to consumer sales channels, but in their desire to grow, support in their market research and marketing strategy is needed. This will support their optimal position in the Canadian marketplace. The Research and Innovation team is proposing a review of the marketplace, competitive analysis, target market identification, product positioning for their single source butter growth. … Continue reading St. Brigid’s Creamery »
CHALLENGE: Recognizing their need for support in commercialization, EcoWool has approached the Business and Commercialization Innovation Centre to support the advancement of their product. There are two ways to support this, the first is to provide the research on the horticultural and agricultural industries, the size of the market, how they make purchase decisions. The second is to support the development of their current B2C … Continue reading EcoWool »
CHALLENGE: International Zeolite Corporation (IZC) is a successful Zeolite mining vertically integrated organization that covers the complete value chain from zeolite production and supply to direct-to-consumer products. Having a successful B2B strategy, IZC has developed multiple zeolite-based products to be used in the horticulture industry. Wanting to strengthen their B2C strategy, primarily through ecommerce channels is a top-of-mind priority. The Business and Commercialization Innovation Centre … Continue reading International Zeolite Corp. – Market Research »