Creating a Canadian alternative
New Product Development
Colossus, a company that produces authentic Greek dishes for customers around the world, wanted to develop a Canadian-made version of a traditional Mediterranean spoon sweet, which is a whole fruit preserve used as a yogurt accoutrement.
The research team developed and tested several recipes through sensory panels, which resulted in the identification of three top recipes for further refinement and commercialization in 2014. The development of a Canadian recipe will save the company money as it reduces international import costs for the product.