Westbrook Floral Ltd.

Westbrook Floral Ltd.

Productivity Assessments


Westbrook Floral Ltd., based out of Grimsby, is one of the leading floral wholesalers in North America. Westbrook has expanded from 14,000 sq. ft. to 1.5 million sq. ft. of greenhouse space and 250,000 sq. ft. of production and office space. The company required a productivity assessment to focus specifically on the bouquet assembly line in order to identify areas for improvement and increase its current rate of production.


The assessment revealed a few areas for improvement to its Bercomix production line; however, it determined Westbrook did not need to invest in new equipment or increase their bouquet processing rate. Minor changes to their production line layout, better work balancing and a performance measuring system would allow for the company to produce more bouquets with their existing equipment and staff.